Key Moments:
- SkillOnNet has introduced a refreshed website and logo as part of its new corporate identity initiative.
- The company has consolidated its divisions under a single organization to enhance synergy and growth for its B2C and partner brands.
- The 20th anniversary celebrations took place in Limassol, Cyprus, bringing together staff from international offices.
Company-Wide Rebranding Marks Major Milestone
SkillOnNet is commemorating two decades of business in the digital entertainment sector with a newly rebranded website, updated logo, and a comprehensive company identity. This transformation is designed to align all business units into a single, cohesive structure operating under the SkillOnNet banner.
Organizational Transformation for Sustainable Growth
The reorganization combines SkillOnNetOPS, SkillOnNetMarketing, SkillOnNetR&D, SkillOnNetCORP, and SkillOnNetGames into a unified team. The objective is to streamline operations, encourage collaboration, and strengthen the company’s ongoing expansion across both its direct-to-consumer offerings and partnerships.
Anniversary Event Brings Global Team Together
To honor this pivotal moment, the company hosted a weekend of festivities starting September 11. Employees from SkillOnNet’s global network of offices gathered in Limassol, Cyprus for a series of evening parties and keynote speeches. These events celebrated the organization’s evolution, outlined future ambitions, and highlighted employee contributions.
Key Brand Divisions | Purpose |
---|---|
SkillOnNetOPS | Operational Excellence |
SkillOnNetMarketing | Brand Promotion & Visibility |
SkillOnNetR&D | Research & Development |
SkillOnNetCORP | Corporate Administration |
SkillOnNetGames | Game Development & Distribution |
Company Legacy and Future Plans
Since its inception in 2005 with a focus on online backgammon, SkillOnNet expanded rapidly into casino entertainment. It now underpins several high-profile brands, including PlayOJO, DrückGlück, BacanaPlay, and Genting. The company currently possesses over twelve local licenses throughout Europe, South America, and North America, and provides services to millions of players worldwide.
Leadership Comments on Transformation
“Today, we present our new company identity, which unites all of our offices under one strong, recognisable brand – a brand that reflects our culture: fun and passionate, but above all, one that unites us as a single, powerful team,” said Ohad Narkis, co-founder of SkillOnNet’s flagship brand PlayOJO, adding that the change was about “unity, clarity, and strength reflecting internally within the organisation as well as externally with partners and suppliers.”
“It helps us move faster, work smarter and deliver our values: We’re experts in play, hands on, and always better together,” he added.
“We are now truly an entertainment company, with a proprietary technology and best of class operation serving millions – players who are, after our employees, our greatest asset,” Kfir Chervinski SkillOnNet founder, said. “As we celebrate 20 years in iGaming, this rebrand marks more than just a fresh identity – it’s a milestone that reflects who we are and where we’re headed. So, here’s to the next decade of growth, innovation, and delivering the best in play.”
- Author
Daniel Williams
